Hydroxyapatite Toothpaste, Whitening, Fluoride Free, Sweet Orange, 4oz

I love this toothpaste. It is great for all ages. My 15yr old was very impressed and said she has never felt her teeth so smooth after brushing. Ten year old loves it and baby does too. You can feel the difference. Tastes amazing. It does leave a white residue if you do not wash off your lips but that is expected with the ingredients. Smells great. Effective. And I feel good knowing it doesn’t have fluoride or harmful stuff in it. My ten year old had the ends of her teeth becoming see through almost and this toothpaste has fixed that too. No sensitivity and it lasts quite awhile per tube.

My daughter enjoys attempting to brush her teeth, but she’s not old enough to understand not swallowing, so it was important to have a non-fluoridated option. She hated the mint, which I now use, but this vanilla frosting flavor has been aces. She requests to brush her teeth now and even pats the ground so I “know” where to put her step stool. It’s a little pricey, but most toothpastes are if they aren’t from the drugstore and don’t have fluoride. I check her teeth pretty diligently and they seem clean, don’t have a lot of build up, and her breath is never icky. A tube lasts a long time and the ingredients are clean. I haven’t noticed any tooth sensitivity either, so all in all I find it well worth the money. I really like the mint and it gets my teeth clean without feeling abrasive or overly foamy. Will be re-purchasing!

I have tried several children’s toothpastes over the years, and this one stands out for both its formulation and overall usability. The vanilla cupcake flavor is a great choice because it is appealing without being overly sweet or artificial. It has made a noticeable difference in getting my kids to brush more consistently. One of the biggest advantages is the inclusion of 10 percent hydroxyapatite. This ingredient is known for helping remineralize enamel and support overall tooth health. It is reassuring to use a toothpaste that goes beyond basic cleaning and actively contributes to strengthening teeth. The paste itself is slightly thicker than average. Because of that, it may not last quite as long as some other options, but it also makes it easier for kids to apply and helps reduce mess during brushing. After a few weeks of use, teeth feel clean and smooth, and there has been no gum irritation or sensitivity. That balance of effectiveness and gentleness is exactly what I look for in an everyday toothpaste. Overall, this is a well formulated, kid friendly option that delivers on both taste and performance. I would definitely purchase it again and recommend it to other parents.

Sweet orange was a hit for my 4&6 year old autistic grandsons with many many texture issues. We also tried the vanilla frosting wasn’t a big hit for them but the orange surprising is! I highly recommend especially with littles who have problems with brushing their teeth.

Great toothpaste so far. First time user and I’ve used it about 2 weeks now. I love the vanilla flavor. I love how it really brightens my teeth. I’m not sure what ingredient is doing it but it does whiten my teeth and I love brushing with it. It’s nicely sweet, not overly sweet and true to flavor of a vanilla cupcake! I always liked the mint mouth feeling making my mouth feel fresh, but surprisingly, this vanilla flavor does too. It gets rid of the food taste left behind from my meals and my teeth feel fresh, clean, and sweet. This has also helped with my burning mouth syndrome (BMS) and dry mouth. It keeps it nice and salivated. The other thing I like is that it is non-nano hydroxyapatite. Nano stuff just scares me a bit and I’ll take micro or regular form for now. These are just my thoughts and opinions based on what I know and learned through research. On to some caveats that might be helpful to know: It’s thick. Like, really thick. I have to use a lot of force to get it out of the tube. It does not foam. If you’re used/like having a foamy toothpaste, you are more than likely not going to like this as it doesn’t lather. Rather, it coats the teeth/mouth and loosens up as you brush. You kinda have to give it a “warm up”. *Helpful note: Don’t wet your brush or the toothpaste. It will really dilute it down. Dry brush the toothpaste with your toothbrush. Brush it around all over and then start brushing manually or with the electric. It will help it “melt down” and last longer. The reason I didn’t give it 5 stars is because I just ordered another one since I liked it so much, but the seal (yes, they come sealed!) was torn off and the toothpaste was suuuuuuper hard. Remember I said it was already hard to start off with? Yeah, this was waaaaaaay more hard like it got dried out. So, it was defective. Just make sure to check your packaging once it arrives instead of learning about it later when you’re past a return window. I feel bad taking a star away because I like this toothpaste so much, but since I’m a new user, I don’t know how often this happens and if it’s a known defect. For that, I can’t confidently rate it 5 stars for you. Hope this helps!

Freakin love this toothpaste! I have been longtime crest user and have been having cavities on and off for years. I saw an ad for this on instagram and thought there’s no way it’s that good. I can report that the month I’ve been using it my sensitivity in my teeth and gums has gone down significantly! I actually love this toothpaste. It tastes naturally minty, smells great, leaves my mouth minty fresh without being overly foamy. I’ve definitely seen an increase in whiteness in the last couple weeks, especially since starting to use their whitening strips as well! The tube lasts probably around 1-2 months which for me is perfect since I don’t share with anyone but I’d definitely recommend getting a subscription, this toothpaste is worth it!

I’ve been loving this! Kids love it and I feel good knowing is it’s safe to swallow. It seems to be helping the demineralization I have where my gums receded. I’ve noticed it helped with that discoloration and sensitivity. My dentist approves and I’m saving money not having to pay for hydroxyapatite treatment (which is the alternative to fluoride treatment that insurance doesn’t cover). The flavor is good but my husband doesn’t like it so I’d love if they’d make more options.

I really like the flavor of this toothpaste. And so does my 5 year old nephew! This product doesn't foam, and is fluoride free. It leaves your teeth feeling clean and the orange flavor isn't overwhelming. I haven't experienced any sensitivity using this toothpaste, and I haven't noticed any in my nephew either. And while it's a little more spendy than what you'd pay in the store, I feel like it's worth it.