The Trusted Advisor Sales Engineer

Good book and fast and thrusted seller

I've been in software sales for 25+ years. I wish I read this book years ago. If you sell software, read this book. You'll sell more software!

OK, full disclosure -- I'm mentioned in the acknowledgements as one whose conversations with John helped frame the scope early on. It's still a good book!

Just read this book an excellent guide to raising your game the Trusted Adviser role and speaks very well to the changes in the SE role.

Great resource. Easy to follow and practice activities were beneficial.

On topic an usefull.

Very recommended e-book.

Overall, I liked it a lot. I'm beginning a career as a Pre-Sales Engineer soon and John knocks it out of the part. The worksheets he asks you to do all the time are annoying and I didn't do them, but learned a lot from the book.